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[리테일/사업개발] Market Development Manager

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A Market Development Manager role is now open in a global spirit producer. The selected applicant will lead market execution, distributor management, and customer growth to expand brand presence and drive sales across key trade channels.

Responsibilities:

  • Monitor market trends and develop actionable insights based on consumer, customer, and category trends
  • Work closely with the commercial lead and distributors to execute the convenience store strategy for South Korea (e.g., GS25, CU, 7-Eleven, E-Mart)
  • Proactively identify potential outlets and ensure in-store execution of the company’s brands
  • Build, manage, and follow up on customer relationships independently
  • Manage distributors and merchandisers to scale strategy execution and establish perfect store standards
  • Conduct training for distributor sales teams on merchandising standards and rollout programs in trade
  • Create and analyse reporting (volume, rate of sale, distribution points) and track KPIs, providing suggestions to improve business
  • Conduct external business meetings and track on-ground execution in HORECA and modern trade segments

Requirements:

  • Bachelor’s degree or equivalent
  • More than 4 years of sales experience (spirits, beer, or soft drinks industry in South Korea is preferred)
  • More than 2 years of experience in developing business for spirits, beer, ready-to-drink, or energy drinks categories in the convenience (CVS) channel
  • Experience in generating new listings
  • Experience in crafting a joint business plan with key chain accounts
  • Proficient in MS Office
  • Established a network of contacts in South Korea for convenience and wholesale
    channels
  • Strong negotiation skills and understanding of trading term agreements with convenience channels
  • HORECA channels connection and experience is a plus
  • Ability and willingness to travel
  • Fluent level Korean; proficient in English

About the Company:

A leading global spirits producer known for its diverse portfolio of award-winning brands. The company continues to expand its global footprint while staying true to its roots, focused on quality, tradition, and long-term growth in the beverage alcohol industry.

Keywords:

판매, 소비재, FMCG, 제조, 글로벌

Job Ref: G7TJ5H

Contract Type: Perm

Specialism: Sales

Focus: Channel Management

Industry: FMCG

Salary: ₩80,000,000 - ₩120,000,000 per annum

Workplace Type: On-site

Experience Level: Mid Management

Language: Korean - Bilingual

Second Language: English - Professional working

Location: Seoul Capital Area

Job Reference: G7TJ5H-75FC5B80

Date posted: 30 July 2025

Consultant: SeungHoon Lee