[의료기기/이커머스] DTC Manager

A DTS Manager role is now open in a foreign medical device company. The chosen candidate will be leading and implementing e-commerce and Direct-to-Consumer (DTC) initiatives in Korea to drive sustainable business growth.

Responsibilities:

• Lead, implement and champion new e-commerce opportunities in Korea
• Ensure delivery of best-in-class e-commerce experience for all consumers engaging with the company
• Work closely with teams from all functions towards the company's common goal of sustainable growth by maximising acquisition, retention, loyalty and lifetime customer value
• Develop and continuously improve the e-commerce fulfilment process to maximise customer satisfaction
• Develop and implement strategies to increase sales through existing and new DTC channels
• Manage all eCommerce platforms, including content, technical aspects and uptime
• Provide ongoing reporting on sales, digital campaigns and promotions, website analytics, customer engagement and other necessary metrics as needed
• Work closely with the Korea revenue team to execute online campaigns and manage day-to-day operations for the DTC channel
• Liaise with online stakeholders, including revenue, marketing, finance, distribution, legal, QARA, tech services, CCC, external agencies and vendors
• Collaborate with internal and external logistics and fulfilment teams to ensure a seamless consumer online-to-offline experience
• Maintain current knowledge of the organisation’s products and services
• Manage a team of eCommerce executives, admins and specialists
• Contribute towards financial forecasting and business planning

Requirements:

• Strong experience in e-commerce management, including online merchandising, sales, fulfilment, customer service, operations and logistics across brand-owned, and 3rd party platforms (marketplaces)
• Experience working with enterprise-level web platforms such as Shopify, Magento, Big Commerce
• Experience in managing projects through platform changes, upgrades, testing, and integration of new technology and systems
• Experience with web analytics and marketing tools/services
• Experience working with digital agencies, IT and e-commerce vendors and global marketing teams
• Strong understanding of e-commerce technology, including platform, payment process, content management, CRM, and automation
• Proven budget management, rostering, and process implementation skills
• Proficient in Korean and English

About the Company:

A US-based manufacturer of medical equipment with a primary focus on respiratory disorders. With operations in an impressive number of countries and manufacturing centres across multiple continents, this company is a global leader in its field.

Keywords:

영업, 마케팅, 전자상거래, 디지털, 의료기기, 글로벌

Job Ref: UAX7U6