연봉 Negotiable based on experience
컨설턴트 Diane Kim
채용 공고일 2018년 12월 18일 (화) 2018-12-18fmcg 26 Euljiro 5 gil Jung-gu Seoul 04539 Robert Walters
A major international beverage company is searching for a Brand Manager with a strong understanding of competitor activity and consumer behaviour. In this role you will manage brand equity and develop and implement brand strategy to achieve brand goals.
- Develop and implement brand activities and communication plans
- Manage the effectiveness of marketing spending
- Manage direct market expenses within the approved budget
- Lead the overall pricing strategy to achieve maximum brand profitability
- Anticipate consumer needs to drive brand strategy and explore future strategic initiatives
- Build and manage internal and external relationships to achieve brand objectives
- Bachelor’s degree
- 3+ years' marketing experience
- Strong experience in BTL marketing, digital campaigns, and new product/SKU launching
- Experience in the FMCG industry preferred
About the Company:
One of the world’s most well-known beverage companies, this company operates internationally in numerous countries and their brands can be found almost anywhere in the world.