[의료기기/마케팅] Marketing Specialist

A foreign medical device company is looking for a Marketing Specialist. The selected applicant will support the planning and execution of marketing communications, events, and digital campaigns to drive brand visibility and business goals.

Responsibilities:

• Plan and execute all online and offline marketing communications, including events, workshops, PR, internal and external communications, and marketing material development
• Coordinate conferences and offline event activities
• Facilitate event planning and discussions to ensure marketing KPIs are met
• Liaise with agencies and provide logistics support
• Coordinate with key functional teams for pre- and post-event arrangements
• Support compliance documentation processes and expense settlement
• Execute digital marketing activities across multiple channels
• Identify target audiences for campaigns
• Design and implement direct mail and email marketing campaigns
• Proofread content for clarity, appropriate language, and brand consistency
• Ensure prompt and accurate communication while minimising unsubscribes
• Build and maintain email databases for lead generation
• Coordinate with assigned agencies on marketing initiative planning and implementation
• Manage digital channels, including Instagram, Kakao, Naver, and other relevant platforms
• Support website management and updates
• Analyse campaign performance and recommend improvements
• Report digital marketing performance quarterly and as needed
• Ensure digital initiatives comply with industry policies and best practices
• Support marketing operations, platform management, and campaign execution
• Manage purchase order processes in Oracle, following training and internal procedures
• Ensure compliance with SOPs, global corporate standards, and local legal and regulatory requirements
• Support marketing data tracking and report preparation
• Facilitate all local programs with agency support

Requirements:

• Bachelor’s degree or above in marketing, management information technology, data analysis, or a relevant field
• 3-5 years of work experience as a marketing specialist or digital marketing specialist
• Hands-on experience with popular Korean digital channels, HTML, and content management systems
• Proficient in marketing automation technology
• Knowledge of SEO/SEM and Google Analytics
• Familiarity with analytical and database tools (Design tools are preferred)
• Strong project management skills
• Proficient in written Korean and English

Preferred Requirements:

• Experience with Salesforce and Marketo

About the Company:

An overseas company that is responsible for the production of medical devices. This company’s products are widely used for cosmetic surgeries that improve the lives of patients worldwide.

Keywords:

마케팅, 데이터 분석, 의료 기기, 의료 서비스, 글로벌

Job Ref: M4WZXS